Our client, Jim Stadey, asked us to work with him again, branding THREE new businesses in Northwestern Ontario: Brick & Mortar Food Co (a specialty retailer for all things food—locally produced, specialty snacks and pop-ups), Elite Beef (one of the best steaks you'll ever BBQ) AND Eat Loco Taco (name says it all).
The Eat Loco Taco logo was requested to be visually cohesive with its sister-brand, Eat Local Pizza. And, that's what we did!
By rearranging each element from the Eat Local Pizza logo…
• the crust to a corn taco shell
• the pepperoni to tomatoes
• and using the pepperoni shape to make green lettuce
… resulted in the Eat Loco Tacos logo!
Check out the animation.